For the launch of Vikings:Valhalla, Netflix found the perfect partner in Ubisoft’s Assassin’s Creed:Valhalla. With a shared theme and name, this collaboration led to a uniqueactivation designed to dominate social media. Netflix recreated its seriestrailer by blending real footage with gameplay from Ubisoft’s game, capturingthe imagination of fans from both universes. The result? A flood ofuser-generated content, recreating their favorite series moments within the immersivegame world.
This collaboration didn’t justspark a conversation—it brought together two storytelling giants in anunforgettable experience.
